illFX Education's Story

 

It all started with illFX Entertainment Inc. illFX was organically created over a simple conversation. We – Cody Jaxon, Katherine Burrowes and Edgar Reyes were all determined dancers who refused to accept the fact that Calgary wasn’t filled with abundant opportunities to dance professionally. That wasn't going to stop us. We joined together and decided to create our own opportunities. Why did we have to wait for someone else to pave our paths? The nature of a dancer is to always be in motion; therefore it has been our dream to push illFX Entertainment to the company we know today. And we’ve never looked back.

Everything fell into place. We play to our strengths, each of us brings a unique skill-set to the table. What started as an opportunity to inject our city with more opportunities for dancers, has become so much more. We’ve been able to help our clients grow their businesses, increase charitable awareness, motivate individuals, empower youth and bring joy into people's lives, even for a minute.

We put people and purpose above all else, and focus on our community and our impact. We hope to influence and inspire, which has led to illFX Education division; the program we’ve started that will provide a stage for the next generation of urban dance professionals in Calgary.